Have A Nice Future is a practice dedicated to preferable tech-enabled futures, rooted in human insight & guided by strategic foresight.
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Limited Series #1:
Sustainable Synthetics & Inoculated Minds
Towards greater media ecosystem resilience & mental preparedness ahead of an imminent generative AI influx
Synthetic content is in the process of reshaping the media ecosystem and becoming a staple in our media diets.
As is the case with every technology, there is a duality inherent in generative AI’s impact on information, social, and entertainment. While new, exciting genres of experiences that inform, connect and entertain us are possible, when pointed at a highly saturated, hyper-fragmented ecosystem underpinned by extractive incentives, all those widely accessible, optimisation-oriented, prosperity-promising generative AI tools and platforms also pose a series of risks - not just to the ecosystem (and ergo business of media), but also to the psyches and relationships of those consuming their output.
Balancing technological possibility with sociocultural insight, this limited series explores the signals driving imminent and future change, the anticipated impact of generative AI on the media ecosystem, the consequences for our minds, and the ripples this will send across society.
It will conclude by mapping a path towards ecosystem resilience (‘sustainable synthetics’) & societal wellbeing (‘inoculated minds’).
